Groupe Vulcain, a major french distributor of 14 car and motorcycle brands, has entrusted Adthink with a multi-lever and cross-device digital acquisition budget. Vulcain joins us just after Groupe Nomblot and Bernard, truly asserting Adthink’s position within the automotive sector. Throughout the year, Adthink will be in charge of creating, planning and managing Display and […]
Adthink starts the year with the confidence from prestigious advertisers in industries as varied as cinema, music, cars, clothing, food and health. Label E47 will dress Paroles2Chansons with a skin for Agapé, the new album from singer Shy’m. Discover her singles Puerto Rico, Absolem and find her in concert on her Agapé Tour! Gaumont […]
For the second consecutive year, Adthink have committed to the Resto du Cœur (a charity dedicated to distributing warm meals to the most needy in France and abroad) to promote the release of the album “2019 le monde des Enfoirés”, available since the 9th of March 2019, the day after the special concert : […]
Yes Adthink is fully digital. This does not mean we’re not able to drive actual humans to visit your real-life, brick-and-mortar store. Or their shopping robots, in a near future. Drive-to-store, walk-to-store, web-to-store or mobile-to-store all mean the same thing: bringing online mobile users to your physical point of sale. It’s one of the most […]
Groupe Bernard, a major player in automotive and industrial vehicles distribution in France, signed with Adthink. The Groupe Bernard entrusts Adthink with an annual support budget which will focus on the implementation of Display (Drive-to-store, RTB…) and SEA campaigns. Adthink will be in charge, in connection with the Client’s marketing teams, of designing the action plan, producing […]
Adthink just announced the appointment of Bertrand Malet as Chief Technical Officer (CTO). Bertrand Malet is in charge of technological innovation, changes to the company’s proprietary platforms and, in conjunction with the Product and Innovation teams, the deployment of new value-creating solutions for advertisers and publishers of websites and mobile applications. He manages an internal […]
The Display Network of Adthink is enriched by the arrival of two sites of reference on their respective thematics: Paroles2Chansons.LeMonde.fr for music and ToutSurMesFinances.com for personal finances. With Jeux.com and ChefSimon.com, Paroles2Chansons.lemonde.fr is the 3rd publisher to benefit from the FIRST offer, an exclusive outsourced monetization service launched last May by Adthink. Paroles2Chansons entrusts Adthink […]
World Vision is the first child sponsorship NGO in the world. Present in 97 countries, it helps the most disadvantaged children to grow well. Every year, the organization brings its help to 120 million persons. For the back-to-school season, the NGO has draft an encouraging campaign in favour of the needy-child sponsoring, mostly the one […]
After several months of development, the Display Network engineering team is providing its partners with the Header Bidding Wrapper 1.14 technology. This solution has been integrated into AdAccess, its proprietary full-stack ad server. The fundamental principle of Header Bidding is to unify the bid proposed by publishers on their advertising space, unlike the technology of […]
PricewaterhouseCoopers and TECH IN France have just published the 10th edition of their annual “100 Digital” ranking. This study provides an overview of French digital companies, divided into three categories: Software Publishers, Internet Services and Video Games, and ranked according to their 2017 turnover. Adthink is ranked 89th in the Top 100 and 28th in […]
