The Adthink Trading Desk is expanding fast
Last quarter of 2017 has seen Adthink’s Trading Desk expand its footprint in the programmatic advertising landscape. Attracted by fresh new RTB private deals, advertisers such as JouéClub are choosing Adthink to run their campaigns on select premium publishers, while staying on target with their performance goals.
This growth in demand drives the expansion to new markets, with significant increases of media spend out of France, especially in United States, Canada, United Kingdom, Germany, Italy, Spain and Japan. It also drives the need for more tools and more reach, with DataXu joining the panel of DSPs mastered by our senior traders: Amobee (Turn), Avazu DSP and Mobusi.
The Trading Desk global spent grown by 27.9% on fourth quarter, with an annual record in December 2017.
With almost 4 Billions addressable devices, our Trading Desk reaches advertisers’ target audience across the globe, on any screen, through +200 ad exchanges and +3000 billions impressions /day available. Learn more about the Adthink Trading Desk.